Part 1 in this series explored the introduction of nofollow, its failure at stopping web spam, and rhetorically asked why a good webmaster should use the nofollow attribute. In the second part below, I dig deeper: Google is full of smart people, they must have known that nofollow wouldn’t work at stopping webspam. So what was the real reason for its introduction? » Read the rest of the entry..

Part one in a three part series.
No more nofollow — I don’t believe it works. It was introduced to solve a problem for the search engines. The problem isn’t webspam even though that was the guise of its introduction. The problem is bias and the nofollow solution is a bad one; it robs and devalues meaningful relationships on the internet. Before you read any further, ask yourself this question:

Should a blogger who does not allow comment spam also use the nofollow attribute to prevent ‘voting’ for linked websites?

» Read the rest of the entry..